Product Marketing Specialist- REMOTE

Boston, MA

Job Type: Contract | Recruiter: Jon Rostler | Phone: 603.637.1807

Find your job at www.LoveYourJob.com

Job Title: Product Marketing Specialist

Location: Remote, East Coast preferred

Duration: 12 Months, contract-to-hire potential

POST-OFFER BACKGROUND CHECK IS REQUIRED. An essential function of this job is physical attendance. Digital Prospectors is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

JOB DESCRIPTION:

The Product Marketing Specialist supports critical growth directives, such as new product launching and enhancing; buyer journey maps; persona R&D; sales enablement programing; and thought leadership initiatives.

The Product Marketing Specialist will be supporting sales, demand generation, content marketing and corporate communication. You'll be working alongside Product Marketing and Product Management, understanding and developing value propositions for new products/enhancements; with Global Sales, providing critical information and tools to grow the business; and with Marketing, planning launches and campaigns from strategy through market delivery and analyzing. To achieve success, the Product Marketing Specialist must think critically, have solid writing skills, and solid organization skills.

Responsibilities:

  • Planning: Plans and tracks programs, supporting product launches/enhancements, works alongside product marketing, demand strategy, marketing, and with design and web teams.
  • Product Positioning: Assists in developing clear and compelling messaging and value propositions that differentiate products in the market globally and by region. Work with Product Marketing, Product Management and Global Sales to build user personas and map out the customer journey, while identifying opportunities to optimize the customer experience.
  • Sales Enablement: Communicates value proposition of the products and enhancements to sales, assists in developing messaging and tools that allow sales to grow the business. Examples include internal & external release communications, and corresponding sales tools.  
  • Content Creation: Partners with creative teams (internal & external), managing and tracking the development of content pieces- such as sales tools, blog posts, web & social media content, and videos.

 

Skills:

  • Excellent written & oral communication skills; excellent interpersonal skills
  • A curious nature regarding how things work
  • Skilled in marketing and relaying complex ideas in easy to understand ways
  • Detail- oriented and quality-oriented
  • Pragmatic, with strong analyzing and prioritizing skills
  • Ability to lead, influencing peers and counterparts in cross-organizational teams

Requirements:

  • Two to five years' experience with product marketing or marketing communications
  • BS/BA in a discipline that requires solid critical thinking and written skills
  • MBA degree is preferred

 

Make this your next career move as one of our many long-term contractors or employees!

Work as our full-time employee with full benefits (Medical, Dental, Vision, STD, LTD, PTO, Retirement, etc.)  - OR - work as a W2 hourly contractor at a higher pay rate if you don't need the benefit package.

ABOUT DIGITAL PROSPECTORS:

Founded in 1999, Digital Prospectors is an award-winning recruiting and consulting firm that specializes in placing contract, contract-to-hire and direct hire engineers into rewarding opportunities with our impressive and ever-growing client base. We believe that all people should love their jobs.

Come see why Digital Prospectors has been voted “Best Staffing Firm to Temp For” by Staffing Industry Analysts, "Best of Staffing" for candidate satisfaction by Inavero / CareerBuilder.com, "Top Temporary Placement Firm" by Boston Business Journal, "Best Company To Work For" by Business NH magazine, "Excellence in IT and Engineering Staffing” by TechServe Alliance, "Top IT Services Company" by Inc. Magazine, "Most Reliable Staffing Agency" in Forbes Magazine and "Top Ranked Staffing Firm" by Staffing Industry Analysts.

www.LoveYourJob.com

Phone: 603-772-2700

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