5 Recruiting Trends to Watch in 2019
Since the new year is now here, changes are afoot in both the technology world as well as the practice of recruiting IT talent. An outdated staffing plan puts your organization at a disadvantage when it comes to sourcing great candidates in this currently competitive market. It’s important to keep your finger on the pulse of an ever-changing industry.
With an informed 2019 staffing process as the goal, here is a quick overview of the latest recruiting trends. Leverage these concepts to ensure your company continues to employ the best and brightest.
The Increased Use of Marketing Techniques in Recruiting
Wider use of recruitment marketing strategy is an emerging trend within the staffing world. The wise technology firm tries to differentiate itself from the competition when it comes to attracting talented candidates. Marketing techniques in recruiting, especially when it comes to advertising a welcoming office culture, are increasingly important as a result.
The Importance of an Employer Brand in Attracting Candidates
Related to the last trend, tech firms are emphasizing their employer brand when it comes to sourcing talented IT candidates. A study by LinkedIn notes 75 percent of candidates research an employer’s brand when searching for a job. Providing a culture known for interesting project work, open communication, and employee development is worth highlighting as part of a company’s employer brand.
Improving the Candidate Experience
In a tight market for tech talent, IT professionals enjoy being able to choose between organizations hoping to hire them. Smart companies are going the extra mile to improve their hiring process, with an eye towards making a better experience for candidates. Data shows this approach makes it more likely that a candidate ultimately accepts their offer.
Social Recruiting Continues to Grow in Importance
Companies continue to leverage social media as part of their overall recruiting strategy. In fact, social recruiting is only growing in relevance in the IT world. While LinkedIn is obviously the most important social network for professionals, Twitter and Facebook are also good sources for tech candidates.
HR Analytics Powers Data-Driven Recruiting
Modern businesses use analytics for a variety of business functions, including recruiting. It’s a data-driven process that ultimately makes staffing more efficient by providing insights on what tactics work the best. Companies end up making better hires while spending fewer resources.
When your organization needs an influx of tech talent, speak with the experts at Digital Prospectors. As one of the top IT staffing agencies in the Northeast, we provide great candidates to help you succeed. Schedule some time with us at your earliest convenience.