Justin Pleadwell

Marketing Manager

Pleadwell - 2 surfing hawaii

I’m the marketing and data guy here at Digital Prospectors.  I enjoy ripping open a new package of marketing materials to see how the design came out just as much as I love dissecting the analytics of social media and website traffic.  I am intrigued by the psychology behind marketing and consumer behavior.  I enjoy tracking metrics and analyzing data to develop business insight and create process efficiencies.

Around the office, I take pride in capturing the amazing culture Digital Prospectors has been able to foster and sharing it on social media.  Whether it’s a heated match on the foosball table, a putting contest, or a company outing, there is always something going on.  I run the daily slideshow on multiple big screens, including a honkin’ 90 incher.  The slideshows consist of a mix of metrics, announcements, funny memes, and personal photos that employees email over of their weekend activities with family and friends.  I like working with outside vendors on marketing initiatives and am on the mission to find the optimal marketing mix.

I am a local of the seacoast of NH where I grew up and attended business school nearby at the University of New Hampshire.  After a brief stint on the west coast, I decided that I couldn’t live without the four seasons and the New England way of life. I am currently pursuing my MBA with the goal to apply the concepts I learn to my career at Digital Prospectors.  I live in coastal Kittery, Maine with my girlfriend and two kittens.

Q&A

  • What has been your favorite experience?

    Studying abroad in London in college. I was able to visit all over Europe, including Italy, France, Ireland, Holland, Poland, and Spain. I enjoyed taste testing the local brews and grub in each country. Out of all the trips, the highlight was a 10-day spring break trip with 14 friends as we traveled throughout Italy by train.
  • What is your guilty pleasure?

    I’m a sucker for reality TV. I get into the Bachelor just as much as my girlfriend does. I also have no issue binging Real Housewives.
  • Favorite childhood moment

    At Red Sox Spring Training in Fort Myers, Florida I was selected along with my brother by Red Sox owner John Henry to go on the baseball field to shag fly balls in the outfield during live batting practice. The best part…Red Sox legend Pedro Martinez was pitching. It was amazing to be on the same field as a Hall of Famer. I may or may not have stalked a few players on the beach that week as well, including Kevin Millar.
  • Where you can find me outside of work

    You can find me outdoors enjoying whatever New England activity or sport is in season. Mountain biking, hiking, golf and soccer in the summer. Skiing and snowshoeing once winter rolls around.

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